Three interactive applications powered the Adidas basketball event, produced by the Mnstr agency in an industrial venue.

The project required registering players, assigning gear without duplicates, and officiating games without any downtime.

The studio designed three tablet interfaces synchronized in real time with a giant screen suspended above the hoop.

This system calculated the challenge's specific scoring rules and broadcast the results throughout the two-day event.

The developers handled dry-run testing and provided on-site technical support directly from the control room alongside the referees.

Real-Time Basketball Refereeing Tablets

The Coca Cola Company deployed an interactive bicycle game during a Stranger Things event activation. The setup needed to link physical bicycle sensors in real time to the motion of a video projection. The studio installed a connected racing simulator and a touchscreen tablet to manage team starts. Each session features a 10-second tutorial, a scored course, and a 9-question quiz. A single team developed the 3D game, programmed the sensors, and deployed the hardware on site.

3D Connected Bike Game

The team developed the BCM web application to manage Nespresso's professional accounts, in collaboration with Magnetism. The system had to enforce strict business rules while maintaining continuous communication with the existing Ecapi API. The team designed interactive interfaces featuring drag-and-drop capabilities, modular lists, and internal search engines. The tool centralizes all identity, billing, and pricing data for each entity. This platform thus ensures the direct management of offers and user journeys specific to business clients.

B2B Tools Platform

An interactive booth deployed at Printemps Haussmann collected voice messages between singles for Meetic. The system was required to autonomously capture audio and portraits while moderating all content prior to broadcast. The team installed two synchronized screens, media capture capabilities, and DMX-controlled ambient lighting. An administration dashboard moderates profiles and manages automated email delivery to notify compatible matches. This installation demonstrates the studio's ability to combine software development with on-site hardware integration.

Interactive Experience Booth

An augmented reality application overlays interactive content onto the physical model of Paris La Défense. Visitors needed to move around the base without shifting the virtual markers projected in their field of view. Using Unity, the studio developed a 3D heads-up interface calibrated to the user's movements. Spatially anchored, interactive points of interest launch videos and image slideshows with each click. The system ensures stable tracking of future developments directly onto the physical contours of the model.

Phygital Model AR Experience

3M deployed the "EPI & Moi" mobile application to train its teams on personal protective equipment. Access to the modules required a secure framework featuring systematic administrative validation for each registration. The studio developed the mobile application alongside a back office that manages six types of specialized content. An interactive quiz mechanic advances users through four tiers, from Expert to Légende. An administrative dashboard tracks usage metrics and handles push notification delivery.

Gamified Training Mobile App

For Converse and Digital Immersion, the team developed an interactive virtual museum accessible directly via desktop browsers. The challenge required displaying complex footwear models and large-scale video assets without any frame rate drops. The studio built a 3D WebGL showcase featuring teleportation-based navigation, guided tutorials, and object rotation. Every visual asset underwent precise polycount optimization to preserve online performance. The Symfony-based backend infrastructure successfully met all technical penetration testing requirements.

Immersive 3D Virtual Museum

For Orange's Christmas campaign, the team developed an instant-win contest web app. The platform needed to run seamlessly across mobile devices, desktop computers, and in-store tablets. The studio designed an interactive interface connected to a secure gift-code allocation engine. The application includes an administration dashboard to export entries and monitor prize distribution. The entire user journey complies with strict data privacy requirements and the brand's graphic guidelines.

Festive Instant Win Game

Engie deployed a virtual reality training system for its energy sector teams. The internal infrastructure required strict IT security and learner authentication directly within the headsets. The studio developed a web application and an API to manage sessions and integrate the OKTA system. Inside the headset, trainees enter their code on a virtual keypad and are required to select their trainer. The application administers all training paths and allows access to be suspended without deleting user profiles.

VR Training Application

British American Tobacco introduces two augmented reality mobile applications dedicated to the packaging of its Vype electronic cigarette. Standard planar image tracking lacked stability when users handled the physical box. The solution relies on two iOS and Android applications leveraging computer vision to recognize the object in 3D. Scanning the product triggers real-time, synchronized 3D scenes with jitter-free spatial anchoring.

Augmented Reality Mobile Applications

The studio deployed an interactive installation for OPPO's retail activation at FNAC des Halles. The hardware had to operate autonomously, accommodating the store's daily power shut-off cycles. The team designed four large-screen games connected via a local network to registration smartphones. The system automated boot-up sequences, leaderboards, and data collection throughout the entire campaign. OPPO subsequently extended the on-site installation run until February 1.

Interactive Phygital Experience

For Sony, the team developed a competitive speed game for an on-booth event activation. The setup needed to provide immediate visual and lighting feedback for four participants competing simultaneously. The studio deployed four interconnected plinths equipped with physical buttons and tablets to display scores. The DMX protocol synchronizes each terminal's lighting in real time based on the measured tapping speed. A single team wrote the game code and wired all the physical components on site.

Interactive Event Challenge

An interactive cycling race kiosk engaged Kronenbourg visitors during an experiential marketing activation. The system was required to operate in complete autonomy offline, with no on-site Internet connection. The studio developed a real-time 3D racing game in Unity, designed to run fully offline. A giant screen and four arcade buttons enabled one or two participants to compete simultaneously. The installation operated with total autonomy on-site until the end of the campaign on July 21.

3D Cycling Video Game

An interactive installation broadcasted a racing game across Orange booths during Parisian sporting events. The audience had to steer the totem display directly from their own smartphones, experiencing zero latency despite congested on-site event networks. The studio connected a vertical kiosk to a mobile application synchronized in real time via WebSockets. A dedicated wireless network secured both the connection and the collection of participant contact details for the prize draw. A single team programmed the gameplay, architected the infrastructure, and deployed the hardware on the booths.

Urban Race 3D Stele

For its internal seminar, the Engie group deployed a video platform dedicated to energy-related professions. Access required technical integration with Okta single sign-on and internal network security policies. The solution combined two mobile applications and a synchronized Web App to stream continuous video feeds. Employees used the platform on June 12, 2019, during the Engie Green seminar to interact directly.

Internal Video Platform

An interactive installation welcomed the public for The Coca Cola Company in Lille and La Défense for Halloween. Video capture and strobe lighting had to operate live with zero latency to handle the continuous flow of visitors. The setup featured two interactive karaoke and dance stages connected to a synchronized DMX lighting protocol. The system automatically generated and dispatched videos for 524 participants across both sites. A single team programmed the web application and managed the hardware control rooms at each event.

Phygital Event Activation

An interactive kiosk jackpot welcomes passersby outside Breitling boutiques, created for Atomic Digital Design. The street-level installation was designed to convert foot traffic into immediate in-store visits without any intermediate steps. The touchscreen application runs on kiosks integrated into vintage gas pumps, showcasing four watches. The 100% win mechanism immediately displays an invitation to enter the boutique once the game ends. Players discover the Top Time collection before collecting their prize directly from the Breitling teams.

Phygital Jackpot Activation

The team developed the Adidas Arena mobile application for the Magnetism agency. The key constraint required integrating ticketing and cashless webviews while maintaining seamless session continuity. The studio designed the interface using React Native, connecting it to an administration tool to keep content up to date. The application passed its initial submission on the first attempt ahead of its deployment on the App Store and Google Play. This project demonstrates the studio's ability to integrate web user journeys into a native mobile environment.

Event Mobile App

At the Xbox booth at Paris Games Week, an interactive installation timed visitors in a sprint challenge. The system required real-time synchronization between physical sensor signals and video broadcast. The team designed a photo registration kiosk, a running track, and two laser sensors. A ten-by-two-meter LED wall projected the dynamic race against virtual athletes. The installation compared lap times and instantly generated a results QR code for each runner.

Interactive Event Installation

An interactive quiz web application powers the touch kiosks at the Adidas Champs-Élysées flagship store for the agency Mnstr. The in-store setup was designed to absorb heavy visitor traffic without disrupting store flow. The system pairs an instant gaming experience on touch kiosks with real-time statistics tracking. The kiosks installed in the flagship recorded 3,263 entries throughout the entire retail activation.

Football Quiz Kiosk

Magnetism entrusted the studio with the development of a tablet contest app for the Nespresso and Oatly promotional campaign. The system was designed to randomly allocate various prizes while strictly adhering to rigorous allocation probability rules. The application features an interactive prize wheel paced by intro animations and winning reveal sequences. To ensure secure validation testing, two separate staging and production environments coexist on the same device.

Tablet Game Animation

The team designed a gigapixel 360° experience dedicated to Balenciaga's creations for the luxury group Kering. Very heavy macro and gigapixel photographs had to load seamlessly on both desktop and mobile. The studio developed four 360° modules translated into seven languages and enriched with an interactive quiz. White masking of the background area reduced file sizes by 39%, from 596.4 to 362.1 MB. This intervention demonstrates the studio's ability to optimize high-resolution media without compromising visual quality.

Immersive 360° Interactive Experience

Nespresso deployed a Store Locator Web App dedicated to the geolocation of its physical boutiques. The solution centralizes all points of sale to guide shoppers to the nearest store. The application integrates a REST API architecture to update the retail network's details in real time. Customers can thus access official addresses and practical information directly from their web browser. This e-commerce project illustrates the studio's ability to connect a responsive interface with large-scale retail enterprise data.

Retail Network Mapping

The Coca Cola Company deployed an interactive installation for its Coca-Cola Sans Sucres campaign across event venues. The capture system needed to isolate passersby's silhouettes in real time to follow three choreographies with zero latency. The studio designed a motion-sensor application synchronized with DMX projectors. Each participant received their personalized video on their phone after scanning a QR code. As a result, the platform generated dozens of videos daily across the activation sites.

Interactive Gestural Installation

The team developed a tactical chess arcade game for Digital Village, installed on a physical cabinet. Players had to solve timed puzzles without a keyboard, using only two arcade controller buttons. The studio programmed the game in Unity and designed a script to automatically convert PGN data. In the event of a mistake, the cabinet instantly switches to another puzzle to maintain the player's momentum. This project combines variation calculations, dynamic animations, and robust hardware integration on an arcade machine.

Tactical Chess Arcade Cabinet

For Fermob, an interactive web app presents the furniture collections through a 360-degree virtual tour. The platform needed to distinguish between general public and VIP access while synchronizing every registration in real time. The studio developed two audio-enhanced scenes featuring fourteen product videos, guided questionnaires, and a Salesforce connector. The interface delivers all content in three languages and segments commercial, press, and executive profiles within a dedicated back office.

Immersive Garden and Rooftop

In Nespresso boutiques, an interactive kiosk designed for Magnetism invites visitors to take part in a contest. The user journey required bridging the observation of an in-store physical stele with a touch-screen validation. The studio developed a tablet-optimized mobile application to enter the secret code discovered on-site. Secure deployment powered the entire fleet of kiosks rolled out across participating retail locations. Meticulous integration ensured the exact rendering of the brand's graphic and typographic identity.

In-Store Tablet Application

Two interactive photobooth kiosks welcomed OPPO visitors to the FNAC stores at Les Halles and Saint-Lazare. The installation had to operate fully autonomously amidst heavy foot traffic, even without a network connection. Each kiosk combined a brand smartphone for image capture with a large vertical touchscreen. Live video keying ran in real time against a blue screen, and local storage took over offline. The interface reset after 30 seconds of inactivity to free up the station for the next visitor.

Real-Time Photo Clipping

The team developed the technical support web platform dedicated to Oxhoo and its retail reseller network. The tool was required to manage five distinct user profiles and segment reseller accounts into three specific categories. Built with Symfony, the web app centralizes automated email invitations and the collaborative processing of support requests. The portal operates in French and English, featuring automatic language detection at the root level. The team duplicated the product catalog to extend the service to UK resellers.

B2B Technical Support Portal

Orange deployed an interactive installation for the audience of its year-end #WonderfulNoël event campaign. Participants had to control animations without touching a screen amid a continuous flow of foot traffic. A gesture-based application controls the scenography lighting in real time via the DMX protocol. Hand movements captured in mid-air directly trigger the visual interface and the associated lighting fixtures. This system combines software development and hardware control within a single reception space.

Gestural Light Scenography

A giant pop-up book was designed for the Office Français de la Biodiversité as part of an event installation. The main challenge lay in achieving precise synchronization between the mechanical movement of the pages and the visual projections. The structure automatically deploys three 3D double-page spreads and one fixed page from a technical base. A video mapping system projects graphic animations directly onto the cut-out shapes while in motion. A single team handles the mechanical engineering, programming, and on-site scenographic adjustments.

Automated Interactive Popup Book

A virtual reality application synchronizes a 360° video with an olfactory diffuser for Guerlain. The primary challenge required precise timing of scents with the visual scenes, completely independent of the instabilities of wireless connections. The studio developed an interface for a standalone headset, operated via gaze control and linked to the diffuser unit via Bluetooth Low Energy. Consequently, two distinct fragrances are triggered with second-by-second precision throughout the film, free of any perceptible latency.

Olfactory Virtual Reality App

For the distributor Lyreco, the studio developed a gamified web app dedicated to an internal sales challenge. The journey had to combine real-time map navigation with product quizzes to drive each player's progress. The studio delivered four successive stages featuring virtual vehicle piloting, an autopilot mode, and thematic quizzes. The platform calculated speed bonuses based on answers and cross-referenced race points with business KPIs.

Gamified Web App Challenge

For AMEX at Lollapalooza Paris, the team deployed an interactive video projection contest installation. The objective was to register festival-goers while immediately distributing physical prizes based on a 100% win rate mechanic. The studio developed a game controlled by Kinect motion detection, driven by a dedicated host web application. Over two days of operation, the system seamlessly managed the allocation of the entire prize inventory without interruption. A single team designed the system and supervised its on-site operation.

Kinect Game Experience

The redesign of Extreme Agency's digital identity required the development of a custom website, faithfully integrating Figma mockups and animated prototypes. Commissioned by a partner agency, the team designed a custom WordPress theme leveraging ACF Pro to structure templates dedicated to case studies, corporate culture, and talent. The platform integrates SVG and CSS UI animations, mobile swipe interactions, and PHP detection logic to differentiate content display based on the device. Successfully deployed on the client's OVH infrastructure, this platform now provides the advertiser with a fully autonomous administration interface for the daily management of its projects.

Custom Showcase Website Redesign

For OPPO, the studio designed an interactive installation deployed at gare Saint-Lazare and Forum des Halles. The continuous flow of commuters required zero-latency green screen keying alongside distinct visual assets. The experiential marketing setup incorporated lightweight visuals and remote software calibration. The cloud infrastructure processed and hosted 3,727 images generated by participants across both sites. This project demonstrates the studio's ability to calibrate and ensure the reliability of concurrent remote interactive installations.

Interactive Event Activation

The team developed a virtual reality application for Onera for the Salon du Bourget. The interface had to ensure perfect in-headset legibility and operate without controllers, all within very tight deadlines. The studio designed a 360-degree environment featuring a gaze-controlled bilingual video player. This system showcases four videos highlighting the Modane and Fauga sites, available in both French and English. The studio deployed the solution on schedule, ensuring it was fully operational on the booth as soon as the trade show opened.

Mobile Event VR Experience

OPPO set up an interactive photo capture installation at the Palais Brongniart for a smartphone launch. The installation needed to connect mobile photo shoots to a physical print station without causing bottlenecks for the audience. The studio developed a dedicated Android application, deployed on two smartphones connected to a centralized print station. The system automatically overlaid graphic branding onto the photos before triggering instant, on-site printing. A single team programmed the application, configured the local network, and managed the technical operations for the event.

Event Photo App

A virtual tour was developed for Chanel, commissioned by the Digital Immersion agency. The solution was initially delivered as a monolingual English test version on the client's technical environment. Following validation, the experience was duplicated to integrate a multilingual system, requiring several phases of user acceptance testing and feedback resolution. The project concluded with the final deployment of the application directly onto Chanel's environment, establishing a robust technical foundation for future developments and planned updates through 2025.

360° Virtual Tour

For Allergan Aesthetics, the studio installed an interactive booth dedicated to the medical promotion of the Coolsculpting treatment. The installation required synchronizing physical sensory equipment with the touchscreen application under strict IT security constraints. Two synchronized touchscreens drive anatomical 3D simulations as well as physical staging via the DMX protocol. The system automatically generates and sends a personalized video to a web application for each registered participant. The team programmed and assembled the visual, sound, and olfactory effects within the structure.

Sensory Anatomical Booth

Engie deployed an augmented reality experience at its event booth to raise awareness of energy challenges. The tour was designed to guide visitors in complete autonomy, from the reception desk to receiving a summary email. The studio developed an application for six tablets that triggered 3D scenes across seven physical wooden panels. The system featured four timed touch-screen mini-games along with a data collection process that included photo capture. The studio calibrated and deployed the entire installation directly at the booth prior to the public's arrival.

Interactive Event Journey

For its university campus tour, Bouygues deployed an interactive multiplayer quiz on smartphones and a large display. The technical challenge lay in the live synchronization of 4G-connected phones with the display and a physical hardware unit. The studio engineered a web application using WebSockets, simultaneously connecting mobile players, the TV screen, and the control room. This contest ran across every tour date, capturing qualified contact information from students.

Multplayer Quiz On Campus

An interactive virtual running installation was deployed in the Kiprun space at Décathlon during a three-day event. The system had to track each stride in real time while resetting the session as soon as the runner stopped. The PC application synchronizes the 3D course with physical impulses calibrated to three meters per step. An algorithm autonomously distributed prizes at a controlled pace across all three days of the activation. The installation ran continuously on-site, configured and monitored remotely throughout the operation.

Real-Time Running Game

For Engie, the studio developed an augmented reality application to visualize a customized carbon footprint. The project required converting emission data into graphical objects that could be manipulated in real space. The team integrated 3D elements and an interactive interface operating in real time. Delivered on a standalone headset, the application dynamically displays the calculations and prepares them to be sent via SMS. This project demonstrates the ability to design and program directly operational spatial tools.

Playful& InnovativeStudio

Welcometo the Gobelinersworkshop

Creativetechnology

Interactiveinstallation

Immersiveexhibitions

Innovativeretail

Videomapping

Virtualreality

Augmented+ mix reality

CraftedTechnologies

Singular and

Tailor-made

Creations

Real-Time Basketball Refereeing Tablets

3D Connected Bike Game

B2B Tools Platform

Interactive Experience Booth

Phygital Model AR Experience

Gamified Training Mobile App

Immersive 3D Virtual Museum

Festive Instant Win Game

VR Training Application

Augmented Reality Mobile Applications

Interactive Phygital Experience

Interactive Event Challenge

3D Cycling Video Game

Urban Race 3D Stele

Internal Video Platform

Phygital Event Activation

Phygital Jackpot Activation

Event Mobile App

Interactive Event Installation

Football Quiz Kiosk

Tablet Game Animation

Immersive 360° Interactive Experience

Retail Network Mapping

Interactive Gestural Installation

Tactical Chess Arcade Cabinet

Immersive Garden and Rooftop

In-Store Tablet Application

Real-Time Photo Clipping

B2B Technical Support Portal

Gestural Light Scenography

Automated Interactive Popup Book

Olfactory Virtual Reality App

Gamified Web App Challenge

Kinect Game Experience

Custom Showcase Website Redesign

Interactive Event Activation

Mobile Event VR Experience

Event Photo App

360° Virtual Tour

Sensory Anatomical Booth

Interactive Event Journey

Multplayer Quiz On Campus

Real-Time Running Game

Magic Leap Carbon Footprint

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Playful
& Innovative
Studio

Creative
technology

Interactive
installation

Immersive
exhibitions

Innovative
retail

Video
mapping

Virtual
reality

Augmented
+ mix reality

Crafted
Technologies

Nobody ever asks us for
the reasonable version.

Your vision,
our craft