Find nearby retail stores instantly
A map search interface synchronises addresses with a cloud location service.
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The project
Nespresso deployed a mapping Web App to locate its boutiques and collection points across France. The system needed to precisely distinguish between the recycling streams for aluminium and the new paper-based capsules. The interface features autocomplete search, three-level filtering, and routing powered by the Google Maps API. Three display configurations automatically adapt the map depending on whether it is embedded in the e-commerce site or on dedicated pages.
- Web App
- Redesign
- Integration
- Software / web dev
- Drupal
- Google Cloud
The challenge
The launch of paper capsules required promoting new recycling channels without losing existing customers. The key challenge: displaying distinct boutiques and collection areas on a single responsive map, without cluttering the screen or slowing down browsing.
The approach
We led the overhaul of the Store Locator with dynamic clustering of map pins and zone plots by postal code. The user enters their city via autocomplete or activates their geolocation. A three-level hierarchical filter immediately separates purchasing, pickup, and recycling for aluminum or paper. The integration adapts the map view using HTML variables according to the deployment context, from the main site to campaign pages. Conditional information inserts and a revised boutique details page deliver relevant information in a single click.
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