A 360-degree tour with zero lag

A 360° online experience renders a multilingual virtual tour with smooth 3D graphics loading.

Client
Chanel
Sector
Luxury
Delivered with
Digital Immersion

The studio developed a 360° experience exploring the historic Chanel apartment for Digital Immersion. The challenge was to faithfully document this heritage site, which is closed to the public, through a bilingual interactive journey. The team designed a web app featuring detailed narrative sheets in English and Chinese. Using Three.js, the system renders eighteen collection pieces and spaces classified as historic monuments at 31 rue Cambon. Visitors navigate freely between the mirror-lined Art déco staircase and Gabrielle Chanel's salons.

  • WebGL / WebGPU
  • Three.js
  • CI/CD

The approach

We modeled an immersive journey through a fluid 360° experience on browser. Visitors walk through the Art Deco staircase lined with mirrors and explore the four rooms on the second floor. The interface integrates bilingual narrative cards in English and Chinese. Each label details the art furniture, from the Coromandel screens to the Giacometti sculptures.

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