Interactive Gestural Installation

The project

An interactive event installation based on Kinect technology was designed for The Coca Cola Company, under the direction of Highlab Marketing & Technologies and through the intermediary agency ØCONNECTION. Deployed in high-traffic physical locations such as La Défense and the Saint-Lazare station, the installation invited participants to perform one of three proposed choreographies, captured in real time and synchronized with DMX lighting scenarios. The team developed the silhouette detection application integrating graphic effect overlays, alongside an automated video recording system hosted on Amazon S3. Finally, a mobile landing page enabled users to instantly retrieve their personalized performance via a QR code, generating dozens of daily videos right from the launch of the operation, with metrics tracked through a dedicated Symfony back-office.

• Symfony
• AWS
• DMX
• Kinect
• PHP
• Mis en avant sur le site
• Activation événementielle
• Installation interactive
• Web App