Interactive Gestural Installation
The project
Deployed at high-traffic physical locations such as La Défense and the Saint-Lazare station, this interactive event installation was designed for The Coca Cola Company to promote the Coca-Cola Sans Sucres range. In collaboration with a partner agency, the team developed a Kinect application integrating T-pose silhouette detection to guide participants through three distinct choreographed routines. The performance was captured in real time and synchronized with DMX lighting sequences, while a recording system instantly overlaid promotional graphic elements and visual effects onto the video. Users could then retrieve their personalized souvenir via a QR code leading to a mobile landing page, a technical ecosystem complemented by a Symfony back-office that registered the generation of dozens of videos daily from the very first days of the operation.
- Symfony
- AWS
- DMX
- Kinect
- PHP
- Mis en avant sur le site
- Activation événementielle
- Installation interactive
- Web App
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