Gestures tracked in midair to win a trip
An interactive video projection installation at Lollapalooza Paris managed over 975 physical rewards.
Gallery
The project
For AMEX at Lollapalooza Paris, the team deployed an interactive video projection contest installation. The objective was to register festival-goers while immediately distributing physical prizes based on a 100% win rate mechanic. The studio developed a game controlled by Kinect motion detection, driven by a dedicated host web application. Over two days of operation, the system seamlessly managed the allocation of the entire prize inventory without interruption. A single team designed the system and supervised its on-site operation.
- Event activation
- Prize game
- Interactive installation
- Web App
- Sound design
- Video projection
- Unity
- Kinect
The challenge
The challenge: distribute all physical prizes via a 100% winning contest without creating a bottleneck. The collection of festival-goers' contact details had to be secured in compliance with legal requirements, while maintaining a continuous flow at the booth.
Our approach
On site, the reception team registers each participant on a dedicated web app that collects consents and tracks sessions. Players then take control of the game projected on the full screen, tracked in real time through motion detection. Developed in Unity with a complete sound universe, the system integrates timestamped winning mechanics and instant draws with data export.
Results
The system ran continuously throughout the two days of the festival. On-site operations enabled the seamless distribution of the entire stock of giveaways and grand prizes, without any technical interruption.
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