A Christmas bauble blows a snowstorm
An event activation triggered a pressured confetti blower via DMX protocol on a retail tour.
Gallery
The project
An interactive installation inside a giant snow globe welcomed Orange customers across 18 shopping malls. The system had to seamlessly synchronize the touchless game, projectors, wind machine, and automated video capture. The team developed an interactive quiz powered by gesture sensors, connected to an external viewing terminal. 94 prizes programmed as instant-win rewards were handed out on-site upon presentation of a confirmation SMS. The studio interconnected all the scenographic effects with an automated video processing pipeline.
- DMX
- Leap Motion
The challenge
The installation had to maintain an intensive pace without continuous on-site technical support. Each session had to orchestrate a touchless interactive quiz, trigger snow and light effects, and then record and distribute a personalized video within seconds. If a single link failed, the entire queue came to a halt.
The approach
We developed the complete software architecture and oversaw the technical integration. Inside the dome, visitors control an interactive quiz with a wave of their hand thanks to a motion sensor. The system synchronizes the lighting and snow blowers via the DMX protocol, then triggers a DSLR camera for a twelve-second video capture. The footage is sent to a cloud pipeline that overlays the branding and processes the file. At the exit, participants find their clip on an outdoor kiosk, take part in an instant-win contest, and receive their confirmation via SMS.
Results
The system operated across 18 shopping malls throughout the entire tour. The outdoor kiosk validated and distributed 94 prizes through instant-win mechanics upon presenting an SMS, including 20 BB-8 robots, 24 speakers, and 50 power banks.
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