Gamified Event Activation
The project
Designed at the request of the M_nstr_ agency for the Adidas brand, an iOS application for iPad was developed to support a physical basketball event activation. The on-site setup is structured around three distinct interfaces distributed across multiple tablets, enabling the simultaneous management of the registration process, the locker room, and the on-court activities. Notably, the team integrated an identification system capable of detecting first-time visits, coupled with game logic to manage scores and specific sports challenges. The scope of work encompassed UI/UX design, sound design integration, and technical support during the installation's dry run.
- Swift / iOS
- Mis en avant sur le site
- Activation événementielle
- Sound design
- Mobile
- Gamification
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