A web app driving professional accounts
A web application integrates specific business rules for complex B2B journeys.
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The project
The team developed the BCM web application to manage Nespresso's professional accounts, in collaboration with Magnetism. The system had to enforce strict business rules while maintaining continuous communication with the existing Ecapi API. The team designed interactive interfaces featuring drag-and-drop capabilities, modular lists, and internal search engines. The tool centralizes all identity, billing, and pricing data for each entity. This platform thus ensures the direct management of offers and user journeys specific to business clients.
- Platform
- Maintenance
- Web App
- Integration
- Software / web dev
The challenge
The challenge: connecting the tool directly to the existing Ecapi API without disrupting daily workflows. It required accommodating strict business rules, MIC and MC entity typologies, and automated customer categorization without increasing the workload for operations teams.
Our approach
We developed the BCM Web App using React and Node.js. The interface incorporates a design system tailored for high-density operations, featuring dynamic lists and drag-and-drop capabilities to manipulate data in real time. We engineered internal search engines to quickly retrieve identities and price references. The integration with Ecapi continuously synchronizes B2B profiles.
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