A browser 3D virtual museum navigated live
An immersive WebGL exhibition displaying rotating shoe models with fluid point-to-point teleportation.
Gallery
The project
For Converse and Digital Immersion, the team developed an interactive virtual museum accessible directly via desktop browsers. The challenge required displaying complex footwear models and large-scale video assets without any frame rate drops. The studio built a 3D WebGL showcase featuring teleportation-based navigation, guided tutorials, and object rotation. Every visual asset underwent precise polycount optimization to preserve online performance. The Symfony-based backend infrastructure successfully met all technical penetration testing requirements.
- 3D / CGI
- Web App
- Showcase website
- Event activation
- Software / web dev
- Unity
- WebGL / WebGPU
- CI/CD
- Blender
The challenge
The audience needed to explore the space, handle the products, and watch videos without stuttering or blocking load times. The challenge lay in constant WebGL fluidity: orchestrating a complete museum scenography and faithful models, running directly on the user's computer, while ensuring total technical security.
Our approach
Upon arrival, the user discovers a landing page with a countdown and an onboarding tutorial. They then enter this immersive Web App: a virtual museum where they teleport and adjust their view by clicking and holding. Inside the rooms, virtual screens play videos, posters line the path, and shoe models rotate 360 degrees. To ensure the responsiveness of this 3D / CGI rendering, we reduced the polycount of each asset in Blender prior to integration. On the server side, a Symfony foundation secured by UUIDs successfully passed penetration testing.
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